
Toxic links can crush your online presence. As part of our link building service, we audit your entire link profile from top to bottom. Each audit targets broken backlinks, those that search engines might define as spam, and low-quality links.
After identifying and eradicating weaknesses in your link profile, we turn our attention to strengths. Our goal is to build on any work you’ve already started. If not, we’ll create a solid foundation from which we can launch an effective, non-toxic link building strategy.
Technology is great, but it can only take you so far. Our experts have long-term relationships with over 10,000 publishers around the world. These relationships allow us to put links on high-authority websites spanning a host of industries.
ICS-digital is more than a link building agency. From our UK headquarters, we have a network of more than 300 international writers. Our writers are experts in their fields, which allows us to publish over 2,500 high-quality articles every month.These articles are integral to our link building service. Not only do they generate traffic for the sites on which they’re hosted, but they also earn high-quality backlinks. We can also provide additional services, such as bespoke content, to bolster your link building strategy.
A link building strategy is only as good as its results. Devising a plan is only part of the process. Effective strategies are dynamic. Things change based on feedback and data.That’s why we conduct regular audits as part of our link building service. When changes are needed, we make them. That’s what separates us from companies that use copy-and-paste templates. We also keep you in the loop. Alongside performance reports, we can provide updates, listen to feedback, and make changes as required.









Our award-winning in-house PR team is made up of 10+ multilingual digital PR experts, who collaborate closely with our in-house SEO, outreach, and content teams to implement unique and globally successful digital PR campaigns.
The team is responsible for campaign ideation, research and development, campaign management and reporting and day-to-day media outreach.
We deliver digital PR campaigns at scale, across a wide range of sectors including lifestyle, motoring, tourism, finance, ecommerce and iGaming.


Between our global publisher relationships and the huge network we have access to through industry-leading tools like Muck Rack, Gorkana and Cision, our reach is genuinely vast.
Combine this with the connections of our award-winning, multilingual team and our own proprietary approach to social media prospecting, and we are the ultimate safe pair of hands when it comes to digital PR.
With native language content written by global subject matter experts, we're able to unlock brand awareness for our clients in international markets, while earning valuable top-tier links in the countries they prioritise.
As digital PR specialists, we know the journalists and publications who are friendly to, and open-minded about, links and coverage – we know the open doors to push at, and the closed doors to avoid meaning that we maximise the use of our time, and make your budget go further.


1. Lightweight: Ongoing - the team will look to reacting to topical news, emerging trends and events via data or thought leadership. We will always be on the lookout for link reclamation opportunities.
2. Midweight: Planned, lightweight data-driven concepts, influencer interviews and competitions.
3. Heavyweight: Heavily researched data-driven concepts that are produced with fully interactive landing pages.