Martin Calvert & Scott Cameron: An Iconic 165 year-old Beer Brand, 2023 Marketing & Brand Custodianship

Scott Cameron is Senior Brand Manager at Timothy Taylor's - an iconic brewer with a heritage spanning hundreds of years. In this podcast, he talks Martin through the importance of being a true custodian of the brand, the importance of customer passion, social media and the relationships with the pubs that stock their legendary brands. For anyone with an interest in branding, safeguarding a legacy and finding new audiences with a powerful product story, this podcast is essential listening.

Content Marketing

What We'll Discuss

Timothy Taylor's is a legendary brewing company with widely loved products - but how does a heritage brand with strong regional ties take its message further? In this podcast, Scott Cameron, Senior Brand Manager at Timothy Taylor's talks Martin through the importance of being a brand custodian, the power of evangelical customers and how traditional and digital ideas mix in 2023. This is a must-listen for anyone in the food and drink industry, and anyone seeking inspiration for brand strategy in 2023.