Martin Calvert & Jack Mattison: Creativity, SEO & the Concept of “Deep Work”

Martin Calvert & Jack Mattison, Design Strategist at ICS-digital

What We'll Discuss

Balancing creativity with the fast pace of an agency environment can be a challenge.for designers. In this episode, Jack explains how the concept of deep work helps his team to focus, and deliver projects that are aligned with the client objectives in a creative and strategic way.

Deep work

What is it, and who is it for?

Design Thinking

How can creativity and focus be maintained?

Function of Design

What roles can design play in digital marketing campaigns?

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