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global digital marketing & communications

(+44) 0113 2079287 / inbox@ics-digital.com

A sense of sadness sweeps the office today - @mariwarner_x is heading off to start her Masters!… twitter.com/i/web/status/8…@icsdigital, 21h
Great talk on the #26rules of digital by @26digital today. #LeedsDigi17 #LeedsDigitalFestival #UXisnotUItwitter.com/i/web/status/8…@icsdigital, 27 Apr
Looking forward to @26digital #LeedsDigitalFestival talk this afternoon ow.ly/rzEW30b934X #DigitalSuccess #DigitalChats #Leeds@icsdigital, 27 Apr

Services

International digital PR & SEO

We tell the dynamic, creative stories that sit behind brands, engaging users whilst building a natural, diverse range of links and online mentions thanks to content that resonates.

Content Marketing

We use a range of techniques to build a diverse, authoritative catalogue of natural links, using teams of qualified journalists to create and then exploit truly compelling content.

We have relationships with bloggers in various sectors in over 50 territories, so are ideally placed to carry out large-scale international content marketing campaigns.

International content marketing is our bread and butter, and one of the reasons we were named in Prolific North’s list of Top 50 Digital Agencies.

Digital PR

We tell the stories that sit behind big brands, putting a human face on anonymous companies and connecting with users.

We have contacts in local, regional, and national press as well as online publications pertinent to different sectors. 

Our digital PR campaign for Betfair in the build-up to the 2014 World Cup earned us a spot on the shortlist for the Best Digital Marketing Campaign at the Northern Digital Awards.

Creative Content

No matter how search engines continue to evolve, well-written, imaginative, and engaging copy will always appeal to human eyes and human minds.

We can create feature pieces of content such as infographics (both static and dynamic), Buzzfeed-style articles featuring gifs and memes, and image-led articles to convey information or brand messages that just sink in.

Video Production

We have become expert at creating cost-effective, topical preview, reaction, humour, and information-based branded videos.

We have worked with many of the UK’s leading bookmakers to engage new and existing customers and our team have become well-known personalities within a particular environment for some clients.

With access to a talented team of on-site broadcast journalists, in-house green-screen stuidos, and creative editing technology, we can now supply quick and meaningful reaction to trending topics to suit any client in any sector.

On-site SEO

We understand the technical on-site changes and improvements that need to be made in order to appeal to users and to search engines.

Keeping the user experience seamless whilst sending the right signals to search engines, especially in local markets, can be tricky, but our experience of working with international household name brands have helped us to perfect our approach.

Web Development

We specialise in creating responsive web solutions, mobile apps, static landing pages, and e-commerce sites in over 50 languages.

We have specialist resource dedicated to API integration, sophisticated back-end development, and commerce options.

All of the sites we build are based on a close understanding of the relationship between on-page SEO and copy to engage users and potential customers.

"ICS-digital are an agency that Betfair have worked with for years now. ICS-digital always go above and beyond" Betfair (UK & International)