Digital Marketing and PR: Six Predictions for 2016 We’re already 20 days into 2016 and memories of boozy Christmas nights out and days spent slobbing out on the sofa with a fistful of Ferrero Rocher and rubbish TV on the box are fading faster than we’d like to admit. For all involved in the digital marketing and PR industry, it’s time to get your game face on and look forward to a big year in 2016.
Swedish Search: Understanding SEO and Outreach In Sweden As you may already know if you’ve read our previous blogs on search in Poland and search in Italy, this year has seen us team up with Citation Labs in the USA to make international prospecting easier and more efficient than ever before.
The Good Wife? Sixty years of sexist advertisingThe sales pitch may have got shorter, but the concept is still there… “Modern” ads are still marked by the same stereotypes about women’s roles which prevailed in previous decades. And it hasn’t gone subtler either.
RIP Google GlassGoogle is terminating its sales of Google Glass around the world just months after launching in the UK. The Glass was praised for being productive and innovative, but a £1,000 price tag was just too much for consumers to pay out.
Excitement For Dropbox & DT But Real Challenges Lie AheadThe rise and rise of Dropbox shows no sign of abating, and today it has been announced that the company has partnered up with Deutsche Telekom (DT) in a deal that will see the service preloaded onto the smartphones of consumers living in a number of European countries.